Dopamine Dressing: A Sunset Palette for Summer
Feel-good, bold, and impossible to ignore – this summer’s colour story is inspired by the most romantic moment of all: the sunset. From striking shades of fuchsia and orange to rich reds and golden yellows, our latest holiday edit taps into the power of dopamine dressing with a palette designed to lift your spirit and turn heads.
Golden Hour Colour Story
These are the hues of a dream-like summer escape – the glow of golden hour, the warmth of sun-kissed skin, and the vibrant tones of a cocktail sip sat by the pool. This is more than a trend. This is a palette is a state of mind: radiant, confident, and bursting to be seen.
Daytime Dressing At It’s Hottest
For daytime dressing, think citrus-toned minis and liquid-satin maxi gowns in sunshine shades and peachy coral – perfect for coastline strolls, villa views, and long lunches under the rays. Style the look with gold jewellery, oversized sunglasses, and a tousled up-do that feels relaxed yet still appears polished. Whether you’re exploring the nearest beach or heading to the terrace for a girls' brunch moment, these hues bring a vibe of optimism to your holiday suitcase.
From Sunset To Soirée
As the sun begins to dip, sunset shades shift into a sultrier territory – daring to become more seductive and cool in the evening. Statement gowns of scarlet and hot pink are brought to life, whilst silky separates in burnt sienna, and asymmetric cuts of black set the tone for alluring evenings and destination soirées. These hues rest beautifully against bronzed skin and glowy makeup, making them our favourite go-to for rooftop dinners, candlelit cocktails, and other after-dark adventures.
The Mood-Boosting Power
What makes dopamine dressing so effective is the way it makes you feel. It’s carefree, confident, and effortlessly expressive – perfect for summer’s most memorable moments. These bold tones take on a whole new level of chic, so this is your sign to swap out those staple neutrals for something brighter. The sunset palette has landed, and with it, a whole new energy is brought to life.
